If it's crap ... We'll tell you
Remember MTV? No, not the present incarnation, the reality show machine that assaults your eyeballs, but the classic MTV that actually showed music videos? Well you may get your chance to revisit the network's golden age as Sony has entered into a deal with director Brett Ratner to produce a film cataloging the rise of Music Television. The film will purportedly be based on the book 'I Want My MTV: The Uncensored Story of the Music Video Revolution' by Craig Marks and Rob Tannenbaum. Ratner will direct in addition to producing with Jody Lambert ('People Like Us') writing the script. No word yet on when shooting will begin.
I am quite interested in this subject matter. Particularly, I would love to know at what point MTV began to shift from the authority on modern music and pop culture to a dumping ground for cheaply-produced reality TV with barely a hint of a music video to be found. That being said, if Brett Ratner is going to be directing, I'd much rather this was a documentary and not a feature. My concern, apart from my doubts toward Rattner as a director, is that there is going to be this underlying push to recreate the success of 'The Social Network;' another film about the rise of a cultural phenomena. It is true however that documentaries as a rule do not pull in as much money at the box office as biopics and historically-based narratives, and Sony is well aware of this. In any event, I always love cinematic depictions of the 80s, be they films produced within the era or nostalgic recreations. So now the big question looms: who will play the moon man?
What do you guys think? Would you be interested in seeing a film about the history of MTV?