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Bizarre 'Dark Knight Rises' Viral Marketing
Viral marketing is supposed to leave you scratching your head, devoid of most details in order that your curiosity is piqued for the movie it is selling. Given that the aim of viral marketing is to be mysterious and vague, I'd definitely say that this recently released fake CIA memo associated with 'The Dark Knight Rises' is doing its job. The memo, released in two parts, appears to be for a character named Dr. Leonid Pavel, a nuclear scientist whose status is listed as missing. How exactly this character will fit into the plot of Christopher Nolan's upcoming third Batman film remains to be seen. Check out the pages below and tell us what you think.
'The Dark Knight Rises' hits theaters July 20, 2012
Views: 7492
Tags: CIA, Christopher, Leonid, Nolan, Pavel, The Dark Knight Rises, marketing, memo, viral
Comment
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Comment by PurpleSubmarine on December 8, 2011 at 10:35am -
Maybe his nuclear research will lead to him accidentally creating the hulk! Which then Hulk and Bane will duke it out.. then learn to respect one another. Which leads them to team up against batman..and he's all out of bubble soap.
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Comment by Ivan RG on December 8, 2011 at 10:24am -
...maybe the scientist that makes a nuclear bomb devide thingy we saw some pics ago?
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